A New Era for Family Travel
24 mars 2026

Little Guest Collection enters a new chapter. Following the acquisition of the brand and its digital assets by WK Management Consulting GmbH, the brand embraces a bold and focused new direction — one built entirely around connecting exceptional properties with the families who are ready to experience them.
It is now the leading marketing and lead generation platform dedicated to child-friendly hotels and destinations worldwide. Our mission is clear: make the world's finest family-friendly properties impossible to overlook and irresistible to book.
Every hotel in our collection is carefully selected, from thoughtfully designed kids' clubs and tailored amenities to spacious accommodations and experiences that stay with families long after they return home. Once selected, each partner is brought to life through inspiring content, expert insights, and practical guides.
"Every property in our portfolio is carefully selected, then brought to life through inspiring content, expert insights, and practical guides that help families move from dream to reality with confidence," explains Lal Askar, Managing Director of Little Guest Collection.
This is just the beginning. Under WK Management Consulting's ownership, Little Guest will grow its reach, deepen its content offering, and strengthen the bridge between the world's finest hospitality brands and the families who deserve them.